Hi, I’m Soph

I'm the founder of The Aesthetic Business Co, and I'm genuinely obsessed with helping aesthetic practitioners build businesses that look as good as the work they do.

I've spent over a decade in digital marketing, working across aesthetics, luxury lifestyle, and ecommerce.

I'm the kind of person who gets just as excited about your business as you do. I'll obsess over your brand, I'll tell you when something isn't working, and I'll push you to show up in a way that actually reflects how good you are. I care about the detail. I care about the result. And I will absolutely get things done.

When I'm not working, you'll usually find me searching for my next sunny break, spending time with my husband, and having lots of kitty cuddles from my Cat Pingu!